RENT.

We’re excited to showcase the branding, collateral, and promotional materials created for RENT, performed at the Pilbeam Theatre in March 2025! This powerful rock musical by Jonathan Larson is a groundbreaking work that redefined Broadway with its raw portrayal of love, loss, and life in New York City’s East Village.
Our design approach embraced the show’s gritty realism, emotional depth and blended with bold, urban-inspired visuals. Every element of the shows visual identity was thoughtfully crafted to reflect the spirit and heart of this iconic production—setting the stage for an unforgettable theatrical experience.